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4.3 | 14 Reviews

LG 77 Inch Class B3 series OLED 4K UHD Smart webOS 23 w/ ThinQ AI TV

LG OLED77B3PUA

Features

  • Self-lit OLED 4K provide perfect black and infinite contrast
  • Enjoy outstanding picture powered by the a7 AI Processor Gen6
  • Smart TV with Magic Remote and over 300 free channels of entertainment
  • Home Cinema Experience with Dolby Vision™, Dolby Atmos® and FILMMAKER MODE™

Quick Specs

  • Type: OLED TV
  • Width: 67.8"
  • Height: 41.1"
  • Depth: 10.6"
  • Energy Star Rated: No
  • Screen Size: 77"
  • WiFi Connected: Yes

See More

 
Image Feature

10 Years Later, Our Best Keeps Getting Better

We're celebrating a decade of brilliance that shows no sign of stopping. LG OLED's iconic self-lit pixels shine brighter than before.

Watch Video

Image Feature

Beautiful Picture, Powered by Intelligence

Enjoy outstanding picture powered by the 7 AI Processor 4K Gen6. Experience everything from movies to sports in vibrant color and incredible depth for an immersive viewing experience.

Watch Video

Image Feature

Perfect Black, Infinite Contrast, Smooth Motion

LG OLED has over 8.3 million self-lit pixels that turn on and off individually for perfect black and incredible colors, with contrast you can't get from anywhere else but OLED. Take in the action with a native 120Hz refresh rate for smooth, lifelike movement whether you love sports, movies, games or all of the above.

Image Feature

A New Standard of "Movie Magic"

Experience the magic of the big screen right from your couch. Every LG OLED comes loaded with Dolby Vision™ for extraordinary color, contrast and brightness. Land in the center of the action with LG's FILMMAKER MODE™, allowing you to see films just as the director intended.

Image Feature

Smart TV, Simplified

Less searching, more streaming, thanks to the next generation of ThinQ AI and webOS. Enjoy your favorite content, including fitness, sports, entertainment and more . With Quick Cards, group your favorite apps into categories and use the Magic Remote to easily find what you're looking for.

Watch Video

Image Feature

Streaming Starts Here (300+ Free LG Channels)

Instant access to over 300+ free LG channels , with everything from comedy to movies to sports.

Image Feature

Up Your Game

Make it the best gaming experience with LG Game Optimizer and Game Dashboard by quickly adjusting all your game settings in one location.

Image Feature

Console-Like Cloud Gaming

With the seamless addition of GeForce Now, there's a whole cloud of games waiting for you to play . Rediscover games you love, and find new favorites straight from your television.

Image Feature

Sleek and Streamlined

Now, you won't want to hide your television. With an unbelievably slim design, it fits seamlessly into your space.

Image Feature

Bigger Is Always Better

Experience the big screen right from your couch with an LG TV.

Image Feature

Immersion with AI Sound

The 7 AI Processor 4K Gen6 enables AI Sound Pro so you can feel the action all around you as it automatically up-mixes 2 channel audio into virtual 5.1.2 channel sound for an immersive audio experience. Upgrade your listening experience even further by pairing your TV with an LG sound bar .

Image Feature

Movie Theater Sound at Home with Dolby Atmos®

Surround yourself with audio that moves you with Dolby Atmos® , a revolutionary spatial sound technology for an extraordinarily immersive experience.

10 Years Later, Our Best Keeps Getting Better We're celebrating a decade of brilliance that shows no sign of stopping. LG OLED's iconic self-lit pixels shine brighter than before.

Beautiful Picture, Powered by Intelligence Enjoy outstanding picture powered by the 7 AI Processor 4K Gen6. Experience everything from movies to sports in vibrant color and incredible depth for an immersive viewing experience.

Perfect Black, Infinite Contrast, Smooth Motion LG OLED has over 8.3 million self-lit pixels that turn on and off individually for perfect black and incredible colors, with contrast you can't get from anywhere else but OLED. Take in the action with a native 120Hz refresh rate for smooth, lifelike movement whether you love sports, movies, games or all of the above.

A New Standard of "Movie Magic" Experience the magic of the big screen right from your couch. Every LG OLED comes loaded with Dolby Vision™ for extraordinary color, contrast and brightness. Land in the center of the action with LG's FILMMAKER MODE™, allowing you to see films just as the director intended.

Smart TV, Simplified Less searching, more streaming, thanks to the next generation of ThinQ AI and webOS. Enjoy your favorite content, including fitness, sports, entertainment and more . With Quick Cards, group your favorite apps into categories and use the Magic Remote to easily find what you're looking for.

Streaming Starts Here (300+ Free LG Channels) Instant access to over 300+ free LG channels , with everything from comedy to movies to sports.

Up Your Game Make it the best gaming experience with LG Game Optimizer and Game Dashboard by quickly adjusting all your game settings in one location.

Console-Like Cloud Gaming With the seamless addition of GeForce Now, there's a whole cloud of games waiting for you to play . Rediscover games you love, and find new favorites straight from your television.

Sleek and Streamlined Now, you won't want to hide your television. With an unbelievably slim design, it fits seamlessly into your space.

Bigger Is Always Better Experience the big screen right from your couch with an LG TV.

Immersion with AI Sound The 7 AI Processor 4K Gen6 enables AI Sound Pro so you can feel the action all around you as it automatically up-mixes 2 channel audio into virtual 5.1.2 channel sound for an immersive audio experience. Upgrade your listening experience even further by pairing your TV with an LG sound bar .

Movie Theater Sound at Home with Dolby Atmos® Surround yourself with audio that moves you with Dolby Atmos® , a revolutionary spatial sound technology for an extraordinarily immersive experience.

Features

  • Self-lit OLED 4K provide perfect black and infinite contrast
  • Enjoy outstanding picture powered by the a7 AI Processor Gen6
  • Smart TV with Magic Remote and over 300 free channels of entertainment
  • Home Cinema Experience with Dolby Vision™, Dolby Atmos® and FILMMAKER MODE™
  • Ultimate Gaming (G-SYNC compatible, FreeSync Premium, VRR. 4K @ Native 120Hz)
  • AI Sound Pro with Virtual 5.1.2 audio
ACCESSORIES INCLUDED
E-Manual Yes
Power Cable Yes
Quick Start Guide Yes
Remote Yes
Remote Control Battery Yes
Stand Yes
AI TV (ARTIFICIAL INTELLIGENCE)
Amazon Alexa Compatible Yes
Content Partners Apple TV, Disney+, HBO Max, Hulu, iHeartRadio, Netflix, Paramount+, Peacock, Prime Video, Spotify, Youtube TV
Full Web Browser Yes
Google Home Compatible Yes
Intelligent Voice Recognition Yes
LG Channels Yes
LG Content Store (App Store) Yes
ThinQ Smart Features Yes
Magic Remote Control Built-In
Operating System webOS 23
Sports Alert Yes
Who.Where.What? Yes
"Works With" Amazon Alexa, Apple Airplay2, Apple Home, Hey Google
AUDIO
AI Sound Pro / AI Sound AI Sound Pro (Virtual 5.1.2 Up-mix)
Audio Codec AAC, AC3 (Dolby Digital), AC4, apt-X (refer to manual), EAC3, HE-AAC, MP2, MP3, PCM, WMA
Bluetooth Surround Ready Yes
Dolby Atmos Yes
DTS Decoder Yes
LG Sound Sync Yes
Output Power 20 W
Speaker Direction Down Firing
Speaker System 2.0 Channel
TV Sound Mode Share Yes
WiSA Ready Yes
CONNECTIVITY
Bluetooth® Support Yes (v 5.0)
Ethernet Input 1ea
HDMI Audio Return Channel (ARC) eARC (HDMI 3)
HDMI Input 4ea (supports 4K 120Hz, eARC, VRR, ALLM, QMS as specified in HDMI 2.1 (2 port))
HDMI-CEC (Simplink) Yes
IP Control Yes
RF Connection Input (Antenna/Cable) 1ea
RS-232C Input (Mini Jack) Yes
Smart Phone Connectivity Yes
TV Tuner ATSC, Clear QAM
USB Ports (v 2.0) 2ea (v 2.0)
Wi-Fi® Standard Wi-Fi Certified (Wi-Fi 5)
DIMENSIONS/WEIGHTS
TV Weight without Stand 58.9 lbs
Packaging Dimensions (WxHxD) 74" x 44.5" x 11.2"
Packaging Weight 94.4 lbs
Stand Width 29.5"
TV Dimensions with Stand (WxHxD) 67.8" x 41.1" x 10.6"
TV Dimensions without Stand (WxHxD) 67.8" x 39.1" x 2.2"
TV Weight with Stand 66.1 lbs
VESA Mounting (W x H) 400 x 200
GAMING
ALLM (Auto Low Latency Mode) Yes
Cloud Gaming Nvidia GeForce Now, Utomik
FreeSync™ Yes
LG Game Optimizer Yes
G-SYNC Compatible Yes
HGiG Yes
Response Time > 1 ms
VRR (Variable Refresh Rate) Yes
GENERAL
Country of origin Mexico
Diagonal Size 76.7"
Size 77"
HOME CINEMA
Dolby Vision IQ Yes
Filmmaker Mode Yes
Next Picks Yes
PICTURE (PANEL)
100% Color Accuracy Yes
Backlight Dimming Technology Pixel Dimming
Color Fidelity 100% Yes
Display Resolution 4K Ultra HD (3,840 x 2,160)
Display Type 4K OLED
Intense Color (Wide Color Gamut) Yes
Perfect Black Yes
PICTURE (PROCESSING)
AI Picture AI Picture Pro
HDR (High Dynamic Range) Dolby Vision / HDR10 / HLG
Motion OLED Motion
Picture Processor 7 AI Processor Gen6
Refresh Rate 120Hz Native
Resolution Upscaler AI Super Upscaling 4K
POWER
Annual Power Consumption 269
Power Consumption 146 W
Power Supply (Voltage, Hz) AC 120V, 50/60Hz
Standby Power Consumption Under 0.5
WARRANTY
Limited Warranty 1 Year Parts & Labor
UPC 195174050934

Quick Specs


  • Appearance

  • Type: OLED TV

  • Dimensions

  • Width: 67.8"
  • Height: 41.1"
  • Depth: 10.6"

  • Features

  • Energy Star Rated: No

  • Size

  • Screen Size: 77"
  • WiFi Connected: Yes

Specifications Sheet

Energy Guide

Owner's Manual English 3,001K 04/01/2023

Quick Setup Guide English 9,336K 09/09/2023

Additional Link TV Rear View 07/20/2023

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* Documents require Adobe Reader.

Professional delivery and installation is available for every product we sell. We would be happy to coordinate delivery and installation for you.

Extended warranties are usually very inexpensive and can save you thousands in the future. It's simple and inexpensive to purchase extended warranties and one of the smartest ways to protect your investment.

Electronics can be large, heavy and expensive. You probably don't have the special tools or expertise needed to fix them in a crisis. If you can spare a few thousand dollars without batting an eyelash for new electronics should they break tomorrow, don't buy a warranty. But if you're like most of us, protect yourself by purchasing inexpensive extended warranties when you buy a new product and save yourself big money in the long run.

4.3 out of 5

85% of reviewers recommend this product.

5 Stars

Happy MOM

Brad Bier 12/8/2023

We bought this TV for my mom so she could see a better picture because she has vision loss and she LOVES it.
Originally posted on lg.com

Yes, I recommend this product

5 Stars

Color and Clarity

BF15 12/4/2023

The picture clarity and vibrant colors are just amazing.
Originally posted on lg.com

Yes, I recommend this product

4 Stars

77 b3

Tkl00 12/4/2023

Great picture but it got funky with my av receiver. Would switch inputs automatically randomize volume weird stuff. Figured out it was due to lg QuickStart+. Disabled that and things straightened out
Originally posted on lg.com

Yes, I recommend this product

 Incentivized Review

5 Stars

Perfect picture

Kw75 12/1/2023

The picture is beautiful and Im glad to have more streaming apps
Originally posted on lg.com

Yes, I recommend this product

 Incentivized Review

5 Stars

Clarity is unmatched

jlob02 12/1/2023

Clarity and colors are amazing. The B series for the price you cant go wrong. Only comment I would have is if the HDMI and USB ports were accessible from the side. Once mounted on the wall it is very tough to plug in accessories.
Originally posted on lg.com

Yes, I recommend this product

 Incentivized Review

5 Stars

QLED=Movie theater Quality and Soundd

Peewee75 11/28/2023

OLED LG IS FIRST CLASS IN PICTURE QUALITY COLOR AND CONTRAST. REALLY GOOD SOUND FROM TV SPEAKERS. AT NIGHT IN A DARK ROOM THIS OLED SHINES LKE WATCHING A MOVIE AT THE MOVIE THEATER. ONCE YOU GO OLED YOU WILL NEVER GO BACK TO REGULAR LED TVS
Originally posted on lg.com

Yes, I recommend this product

 Incentivized Review

5 Stars

Great TV

chargergirl 11/28/2023

We bought this TV during the black Friday sales So glad we did - it is amazing
Originally posted on lg.com

Yes, I recommend this product

1 Stars

Bad customer service and misguided free stuff.

Raya369 11/27/2023

I have not received the product but the chat agent said she will provide me some rebate but when I called they took three hours without resolution. They were also not able to add the free webcamera to my order because I did not see the promotion page.
Originally posted on lg.com

No, I do not recommend this product

 Incentivized Review

5 Stars

Great Picture

kitepharmer 11/27/2023

I bought this recently for my PS5. Works amazing
Originally posted on lg.com

Yes, I recommend this product

 Incentivized Review

5 Stars

Love it

David1956 11/26/2023

The first one that got delivered didnt work at all. A second one was installed Friday and its great. The picture quality is awesome very crisp and vibrant.
Originally posted on lg.com

Yes, I recommend this product

 Incentivized Review

5 Stars

Great upgrade

cassius731 11/21/2023

Needed to upgrade to an OLED and this was the perfect choice at the right price
Originally posted on lg.com

Yes, I recommend this product

 Incentivized Review

1 Stars

DO NOT ORDER FROM LG. I IGNORED THE SAME REVIEWTOO

JK2904 11/9/2023

I read a 1 start review which talked about LG customer service to be the absolute worst and I IGNORED IT. DO NOT MAKE THE SAME MISTAKE. LG messed up the delivery of my order and lost the TV that I had ordered. Forget about getting any information if your order is lost. On top of that you WILL NOT BE ABLE TO CANCEL the order or get a refund until they find the TV at their backend. That means you are not getting your order or your money until they sort their backend. It took me 5 DAYS 10 phone calls 30 min each chats emails and twitter to finally someone to look into my case and tell me that the TV was lost and I will not get the money back until they find the TV and after they do they will take 5-7 days to investigate my case. Only then I can think about a refund request started. DO NOT TRUST THE CUSTOMER SERVICE HERE.
Originally posted on lg.com

No, I do not recommend this product

4 Stars

Tim Carlig 10/11/2023

Picture is fabulous. Still trying to find SOMEBODY who KNOWS how the multiview feature works.
Originally posted on lg.com

Yes, I recommend this product

5 Stars

LG is proving to be worth the price.

1mre 10/8/2023

So far the picture is great. I am still learning the ins and outs of the operation. This is my first LG so its all new to me.
Originally posted on lg.com

Yes, I recommend this product

 Incentivized Review